About me.
I design digital products that work, look right, and feel effortless.
Have applied my trade at Foxtel, SEN, and Telstra. I've led app design end-to-end, built design systems from scratch, created campaign artwork with AI, and shipped products that millions of Australians use every day.
Selected Work
Here are some of the best projects I have worked on across my 10 years of being a designer.
10+ Years
Of crafting products
I am proud of.
Telstra
2022 - Present
UI Design / Digital Design
2022 - Present
SEN
2019 - 2022
UX/UI Design / Branding / Digital Design
2019 - 2022
Foxtel
2016 - 2019
UX/UI Design / Graphic Design / Digital Design
2016 - 2019
Good design is invisible.
Great design is unforgettable.
I believe design only works when it earns trust. When a user doesn't notice the interface because it just works, but remembers the experience because it felt right. After 10 years working across print, digital, product, and brand, that belief hasn't changed. What's changed is my toolkit and using AI as my thinking partner.
Skills
- Product Design
- UI Design
- UX Strategy
- Visual Design
- Design Systems
- Brand Identity
- Campaign Artwork
Tools
- Figma
- Claude
- Claude Code
- Firefly
- Photoshop
- Illustrator